September Inner Circle Mastermind Teleseminar: Fearless Networking with Dr. Joe Rubino

Networking Insiders have more contacts, confidence and clout!

Monthly Inner Circle Mastermind Teleseminars are just one of many valuable business boosting benefits you can enjoy as an exclusive “Networking Insider”. For a limited time, get 3 months membership for the price of one! Click here to learn more.

September 2008 Inner Circle Mastermind Teleseminar: Fearless Networking

September 17, 2008 at 1:00 pm CST (12:00 Noon PST, 3:00 pm EST)

Dr. Joe Rubino, author of The Self-Esteem Book and CEO of The Center for Personal Reinvention is our special guest expert this month. We will explore how you can boost your self esteem and eliminate the fears surrounding networking!

High self-esteem is the most essential element for achieving top-level success, happiness and fulfillment in life. At least 85% of the world’s people suffer from diminished self-esteem. No wonder so many wannabe leaders quit when the going gets tough.

What would it be worth for you to:

o dramatically increase your self-esteem level,
o heal all painful past experiences and relationship challenges,
o have the ability to identify all of the challenges that are keeping you stuck in your business and in your life,
o and move forward into a bright and inspiring vision of success for the future with clarity and positive expectation?

What if you had a magic wand that you could wave over your life to correct all the wrongs, heal all the pain, and attract to you and your business happiness, fulfillment, abundance, rich relationships, and success?

All this is possible IF you know the secrets to attracting peace, personal power, business success, rewarding relationships, and limitless joy to your life.

I will share all of these secrets and many, many more with you in what I expect will be one of the most valuable, most insightful conversations ever conducted on the topic of increasing self-esteem.

Listeners will learn:

1. To understand the correlation between high self-esteem and success in business.

2. To learn some effective ways to elevate one’s self-esteem

3. To learn the secret to living a high self-esteem, upset-free life

4. To gain insight into what is necessary to heal and complete one’s past, assess one’s present state of affairs and design one’s future in choice

Pssst! Whether you are new to networking or an entrepreneur who really “gets” how important networking skills and technology are for results in your business, consider how much information, motivation and advice you can take in when you attend your next teleseminar.

Are you a Networking Insider in good standing?

If you’re not a member yet, you can join us now by clicking here so you can take advantage of this business boosting mastermind call and many other member goodies.

Already a member? Enjoy the benefits of being a member of this exclusive group today like networking tips only seen there.

We’re Celebrating The Networking Masters Website Re-launch!

We’re Celebrating with a CONTEST!!

Build the
Biggest BUZZ to Win
an iPod Touch And More!!

Will YOU Be Crowned Our Buzz-Ability Champion?

Grand Prize:
An iPod Touch (the 32 GB one!) and one year access to The Networking Masters Inner Circle Mastermind!  This highly coveted top prize is valued over ($1000) one thousand dollars!!

We’re confident that this will inspire the most fun you’ve had attempting to win a contest!  And, it’s super easy!  If you can post a comment to a blog, send a twitter message or post a note to Facebook, you’ll be well on your way to building up points, showing your friends you’re “in the know” and having a lot of fun too!

To win, all you have to do is earn as many points as you can by spreading the word in ways that we can confirm – see below.  Your friends will love you for sharing the news too, I mean, who doesn’t want a free iPod right!?!  And you don’t know it yet but you’ll love the Inner Circle Membership too – we promise!

The contestant who builds the biggest buzz (a.k.a. earns the most points)… wins!

Okay, here’s the scoop!  You can earn points as follows:

1.    Leave a comment on this blog post (one comment per person credited)
25 points

2.    Write a Blog post on your Blog which talks about this contest and link back to us.
50 points

3.    Become our fan on Facebook http://www.new.facebook.com/pages/Regina-SK/The-Networking-Masters/19966278162
50 points

4.    Invite 5 of your friends to become a fan on Facebook. Ask them to post your name on our page wall as the person who referred them.
75 points

5.    Subscribe (free) to The Networking Masters Community (networking success kit included!)
75 points

6.    Once subscribed, introduce yourself in The “member’s only” Networking & Mastermind Forum
25 points (25 additional points for each additional (relevant) post you make to the forum. One post per topic category will be credited.)

7.    Sign up as an affiliate partner and post a link or banner on your site. Post to a link to the blog where we can find the credit.
10 points

8.    Post a comment to your favourite article here at The Networking Masters telling us what you like best about it.
20 points

9.    Upgrade to “Networking Insider” by joining The Networking Masters Inner Circle Mastermind (You’ll get 3 months for the price of one PLUS additional entries to win the grand prize of a one year membership and iPod Touch!)
200 points

10.    Follow us on Twitter:  http://twitter.com/tnmconnect
25 points

11.    Twitter about this contest (be sure to reply @tnmconnect)
25 points

12.    If you have an eZine to go out prior to the deadline, add information about the contest. Forward a copy to me at gina @ thenetworkingmasters dot com
50 points

13.    BONUS: Do all 12 actions
Add a whopping 500 bonus points!!

IMPORTANT: Be sure to visit the site often too because we may add other fun ways to earn points throughout the contest. Do you have some ideas?  We’d love to hear them!  Feel free to post them as a comment.

We’ll keep you informed of our top contestants occasionally throughout the contest.

Good Luck!!

Contest Rules:
o    In the event of a tie, a good old fashioned draw will determine the winner.
o    The contest is to encourage buzz not spam.
o    Inappropriate comments will be removed immediately.
o    Please use common sense and etiquette as you take actions to earn points.
o    Points awarded within the forums are based on relevancy.
o    Honesty is important here too…no cheating please.
o    Contest runs from Noon Tuesday August 26th to Noon Friday September 5th ‘08
o    The winner will be announced at Noon (CST) on Friday September 5th.

The FOCUS Marketing Method

Entrepreneurs and small business owners know they need to market their business to make more money and attract more customers, but they often don’t know how to go about it. That’s why my FOCUS Marketing™ Method is such a powerful tool. It gives you specific techniques to make your marketing efforts pay off.

“F” is for Filtered. Concentrate on targeting people in a specific niche market to attract your ideal clients—those people who you serve well and who you are most alike. Think about what types of people you best identify with and what life experiences, interests, hobbies, and roles you might share with them. Then consider whether they are people you’ll want to work with in the long term.

Once you have an idea who your “ideal clients” are, you can attract them with your pricing, packaging, and branding—the image you project on your website and in your marketing materials. You’ll want to filter out people who are not a good fit for your business, such as those who can’t afford your prices, or those who you’ll struggle to get access to, and attract only those people who are most likely to purchase the products and services you offer—the ideal clients for your business.

“O” is for Organize. Once you’ve determined who your ideal clients are, you can create strategies for marketing to them on a regular basis. This means planning in advance what actions you’ll take during any given week or month, such as publishing an ezine, or doing a speaking engagement, or issuing a press release to promote special events and stimulate sales.

I suggest using a large wall calendar that shows month-by-month when to launch new products, have a holiday sale, or offer special discounts to regular customers. By planning strategies in advance, you’ll stay focused on the specific marketing tasks necessary to achieve your objectives efficiently and effectively.

“C” is for Convert. Your organized marketing tasks will attract your ideal clients’ attention and then you can start building a relationship with them. You want to do this so prospects can get to know and trust you, either by subscribing to your ezine, or attending one of your workshops or speaking events, or getting your “freebie” that you give away when they provide you with their contact information.

Essentially, you want to capture their names and addresses (or e-mail address) so you can keep in touch with them on a regular basis. By establishing a connection with these prospects, you 1) more easily convert them into paying customers, and 2) create a bond with your “best” customers who are those people that will give you repeat business, referrals, positive word of mouth advertising, and valuable feedback on your products and services.

“U” is for Utilize. The next step is to utilize a number of marketing theories that will actually help you take your business to the next level. One is the SWOT analysis, which means examining your Strengths, Weaknesses, Opportunities, and Threats in the marketplace. This requires complete honesty, so you can see what areas you might need to work on personally, what tasks you should be delegating, and what barriers and opportunities might exist—facets of your business or industry that have a direct impact on your earning ability.

Another commonly used theory is the marketing funnel, which simply means offering a variety of products and price points to appeal to customers at different ready-to-buy levels. Some people will move quickly through the funnel to your high-end products (at the bottom of the funnel) while some people will remain at the top for the duration of your relationship.

Another theory is the 3Ps of marketing: promotions, pricing and packaging. You’ll want to review the promotions you’re doing, the pricing of your products and what type of customer that attracts, and the product packaging itself. Many small business owners hesitate to pay for graphic design and other professional touches that can make a huge difference in your income level. Your goal is to attract your ideal clients so your packaging—including what your website looks like and the appeal of your product’s graphics—needs to be designed to attract the ideal customer for your business.

“S” is for Systematic. To achieve the highest level of success, you need to use proven systems to run your business at maximum efficiency. This means: 1) automating certain functions, such as using autoresponders to keep in touch with your prospects, doing article marketing to drive traffic to your website, and adding a shopping cart to your website; and 2) creating a natural cycle that allows you to repeatedly and consistently market to your ideal customers so you can close on sales and resell and upsell to your higher-priced products and services.

FOCUSing will allow you to stay on track and generate new leads on a continuous basis. Let’s face it, your goal is to build an online business with a strong foundation and the FOCUS Marketing Method allows you to do just that.

Sheri McConnell is the President of the Assn of Web Entrepreneurs. She teaches online entrepreneurs how to discover, create, and profit from their intellectual knowledge. Get a copy of her 10 Mindsets Web Entrepreneurs Must Have To Succeed at http://www.aweconnect.com

Want To Use This Article In Your Ezine or Website? You have my permission, as long as you include this complete blurb with it: Sheri McConnell (http://www.SheriMcConnell.com) is the President and Founder of the Association of Web Entrepreneurs (http://www.aweconnect.org). She helps entrepreneurs discover, create, and profit from their intellectual knowledge! Sheri’ lives in San Antonio, Texas with her husband Seth and their four children. Contact her at info@aweconnect.com or her toll free number at 866-361-9938.

Free Teleseminar Event

How to Finally Get Your Networking Working For You!

Date/Time: Wednesday, August 27th at 1:00 pm CST (12:00 Noon PST, 3:00 pm EST)

Guest Experts: Gina and Steve Bell, the Founders of TheNetworkingMasters.com

To celebrate the site re-launch this information rich call will be available to both Free Subscribers and Inner Circle Members.

Join us thru the option that’s best for you!

During this teleseminar you’ll discover:

o The “real” value of effective networking ~ Networking is the most effective but misunderstood and under-utilized personal marketing strategy on the planet!

o How to get your networking working for you in new, more powerful ways.

o Top 10 benefits of The Networking Masters brand new Inner Circle Mastermind Program ~ and how they will help you to strengthen your personal marketing skills and grow your business!

o How you can become a “Networking Insider” and test drive the mastermind for a fraction of the regular investment.

Dial-in Details: Networking Insider Monthly Topic calls are reserved for Inner Circle Members only. Call-in details are sent to members via email prior to each monthly event and can also be found within the networking and mastermind forum.

This particular topic call is open to both Basic Subscribers and Inner Circle Members…

Are You a Networking Insider?

Whether you are new to networking or an entrepreneur who really “gets” how important networking skills and technology are for results in your business, these topic calls are a wonderful source of information, motivation and advice.

Networking Insiders have access to each teleseminar recording and receive a hard copy CD in the mail. This means that even if you’re able to join us for the live calls, you can listen to the lessons over and over as needed and at times that are most convenient for you. (And that’s just a fraction of the valuable perks you’ll find inside the inner circle mastermind program!)

If you’re not a member yet please join us now by clicking here so you can take advantage of this and many other member goodies.

Already a member? Just login to the Networking and Mastermind Forum and enjoy the benefits of being a member of this exclusive group today like joint venture requests and networking tips only seen there.

The #1 Way to Follow Up With Clients and Prospects

Okay, so you’ve been out networking and you’ve managed to meet some pretty cool people.  This is great but, now what?

A common question that I get from clients is “What is the ‘best’ way to follow up with someone I’ve recently met?”

Now, when it comes to follow up, there are many things you can do… i.e. pick up the phone and call them; send a letter, brochure, postcard, news clipping or invitation thru direct mail; sign them up to receive your print &/or email newsletters; plan to network with them at a regularly attended networking meeting/event etc…

All of the above can be highly effective follow up strategies… but, which one is BETTER?  Well, this is a bit of a trick question because the answer depends on you and which one(s) you will actually do!

There really isn’t a “best” way to follow up.  It really doesn’t matter what I think is the best strategy if it outlines an approach that isn’t comfortable or motivating to YOU.

Action Tip: Take a moment and think of the many ways that you could follow up with prospects and clients.  Make a list and immediately cross out the ones that seem complicated or time consuming and focus your attention on ideas that are simple and quick.  If you keep revisiting one of the strategies you originally crossed off the list, dig a little deeper and ask yourself what is preventing you from using that strategy? It may be as simple as finding a system to simplify it, or perhaps it is a task that can be automated or delegated?

One final consideration is… how do your contacts WANT to be followed up with? Simply asking them what their preferred method of contact is, will enhance their experience with you and your company.  i.e.  “Okay, great! We’ll do lunch next week then. Should I call you or email you to confirm a time?” or “Yes, I’d be happy to send you more information about that. Would you prefer that by mail or email?

You’ve heard it before, and I’ll tell you again… there’s a FORTUNE in your follow up.  It doesn’t matter how you do it, rather that you do it!

Really, there are so many little things you can do to create greater results from your networking efforts.  To discover even more “little things” that you can do to boost your business thru networking and relationship building you can go to www.thenetworkingmasters.com/free-stuff  and register to receive a FREE “Networking Success” Kit. You’ll get a subscription to the highly acclaimed information packed eZine, “Networking with Ease” as well as a selection of valuable audios and special reports!

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