8 Ways Virtual Events Quickly Boost Your Biz (Or, 8 Reasons Why Online Entrepreneurs Need to Host Their Own 100% Original Telesummit)
June 12, 2009 by Gina Bell
Filed under FREE Expert Articles, Telesummit
How to host successful virtual events – like tele-series and tele-summits is a strategy that EVERY entrepreneur who wants a huge, targeted and highly profitable list of subscribers needs to know.
What is a virtual event? Very simply, it is a series of teleseminars hosted with a team of experts (your joint venture partners) on a particular topic or theme.
For example, each year we host the Networking Masters Telesummit during International Networking Week. And each year, the event attracts a ton of new and relevant subscribers and revenue too. We grow our business in leaps and bounds rather than inching along like we used to.
Here are 8 reasons why hosting a virtual event is our most effective and profitable marketing strategy:
1) RAPID LIST BUILDING: The collective promotional effort of the joint venture team creates massive exposure. For example … 10 high profile joint venture partners with an average list size of 10,000 means that your event will be exposed to 100,000 people. That’s good for you – and, it’s good for your joint venture partners too
2) RELEVANT LIST BUILDING: When done correctly – the flood of new subscribers you attract through your virtual event are targeted and relevant to your area of expertise. So, you get the best of both worlds: quantity + quality. And, when it comes to list building this is a winning combination!
The more relevant your list, the easier it is to build rapport and the more likely they are to become a paying customer.
3) IMMEDIATE REVENUE: A virtual event when planned the right way provides a valuable opportunity to generate immediate revenue. That’s right, a percentage of the targeted and relevant subscribers you attract will become paying customers immediately.
4) DIVIDE THE EFFORT MULTIPLY THE EFFECT: In my opinion, a virtual event is the ultimate leverage. By partnering with other experts in your niche, the collective energy and effort grows your list, boosts your credibility and stimulates revenue. Now you can impact more people AND… do more and more of what you LOVE to do!
5) CATALYST FOR GROWTH: A virtual event is a catalyst for tremendous growth. My business grows by leaps and bounds rather than inching along. I’m also able to leverage the momentum and buzz a virtual event creates. And you can too!
6) CREDIBILITY THROUGH ASSOCIATION: When you partner with other highly respected experts in your field, it boosts your credibility by association. And, as the lead of the joint venture, you boost your fame factor too! “Oh wow! You know [insert name of super cool guru JV partner]? I’m impressed”
7) POWERFUL AND PROFITABLE RELATIONSHIPS: Collaborating and creating joint ventures with other experts boosts your credibility through association. As you add value and increase to their lives, they want to add value and increase to you. These mutually beneficial win-win relationships are priceless.
MARKETING BECOMES FUN AND EASY! Marketing becomes easy and fun! The momentum each event creates allows me to get the biggest results for my investment of time and money. The key word here again is LEVERAGE. Virtual Events is SMART marketing on steroids!
Have you been sitting on the sidelines watching and envying others who are taking leaps in their business with virtual events?
Now, it’s your turn …
You’ll be amazed how simple it really is. If you’re ready, I’m ready to teach you, in detail, exactly how to create your own 100% unique Telesummit so you can enjoy a flood of new targeted subscribers, instant credibility and more money too!
One way you can get more information is to register for my FREE teleseminar: “5 Startling Mistakes Event Smart Entrepreneurs Make When Hosting Virtual Events and How to Avoid Them”
http://www.VirtualEventsMadeEasy.com/preview Missed the date? No worries. Register and you’ll have access to the replay.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE?
Please do! Just be sure to include this complete blurb with it:
Fun, Fame and Fortune Mentor Gina Bell is devoted to teaching multi-passionate and creative entrepreneurs how to embrace their multipreneurial spirit doing ALL that they love to do. If you’re ready, she’s ready to give your marketing and mindset a motivating kick-in-the-pants so you can claim your fair share of fun, fame and fortune too!
Gina’s personal mantra is “Get Inspired, Be Inspiring”. Learn more about her products and programs at www.GinaBellinc.com
Want More Referrals? Get a CAT
September 9, 2008 by Gina Bell
Filed under Uncategorized
Okay, I confess! While I am a cat lover, the title is misleading
But stay with me here because I do have a great lesson to share…
CAT is actually an acronym I like to use for Client Attraction Tactic.
A Client Attraction Tactic is a method used or a course of action followed in order to attract new and prospective clients.
One of my favorite CATs is Finding Solid Referral Partners.
Being purposeful and proactive when it comes to increasing your referral business is your key to attracting more and better clients. The actions you take will determine how quickly and easily you can attract new business.
Here are some essentials when looking to develop solid referral partners:
1) Before you set out to find referral partners, you need to know what a perfect referral is for you. In order for someone to refer business to you, they need to know what you do and what it is you’re looking for. You want to be as specific as possible and communicate your needs in a way that makes sense to your referral partners. Good communication skills are key here (on both sides!).
2) Next, create a list of complimentary not competing businesses who service the same market. These are logical, win-win referral partners for you. i.e. a bridal shop owner and a florist are a good example…same target market but complimentary product/service.
3) Now you need to connect with the businesses that you’ve identified. It pays to have done your research so that you can communicate the value of developing a referral relationship in a way that demonstrates what’s in it for them.
4) Build good will and trust by adding value to their business thru referrals, introductions, testimonials and more…What goes around comes around. Be the example and give them a reason to want to reciprocate rather than sit back and wait for them to pass referrals to you. Ask what their needs are and be sure that you understand. Be willing to give in order to receive.
5) Understand that referral marketing takes TIME. Mutually beneficial business relationships must evolve from contact to credibility to trust before it can become consistently prosperous.
Finding “good†referral partners takes time, work and some trial and error. The key word is “partnerâ€. It’s important that you focus on developing win-win relationships with people you like, trust, who have a giving attitude, and who understand what it means to be a team player. Being proactive and preparing in advance will increase the likelihood that you will connect with like-minded and motivated potential referral partners.
Happy Networking!

